Vans

Checkerboard Day 2019

Vans Checkerboard Day is a global celebration of creativity. GrandArmy worked with Vans to create the identity and inaugural campaign, grounding itself in a land of imagination and self expression. Vans used these assets for web, social, in-store, video, and activations all around the world. This campaign helped them to raise over $1M in one day for charities that support creativity.

Team effort with ben gallegos and tim mele